About the Author

Olivia

The-Basics-Of-Email-Marketing

Email Marketing: The Basics

In Email Marketing, Services by Olivia

Surprisingly, email marketing is relatively under-utilised, despite being one of the oldest and most effective forms of Digital Marketing. Once someone has engaged with your business and you’ve captured their email, it’s your duty to …

Want great digital content? Join our mailing list today!

* indicates required
Google-Tour-Inside-Business-Scenicus

Enhance your Google Listing, improve click-through rates and show new clients around your practice without having to lift a finger.

In Google, SEO, Services by Olivia

You’ve probably used Google’s Street View before? Whether you’re planning a journey or visiting somewhere for the first time, you may find yourself taking a sneaky look on Google’s Street View first to make sure …

Want great digital content? Join our mailing list today!

* indicates required
Buyer-Persona-Blog-Scenicus

How Buyer Personas Help You Better Understand Your Customers

In Buyer Personas, Websites by Olivia

Let’s chat about one of your customers. Her name is Katie, she works in data management and makes about £27,000 a year. Aged 28, Katie’s disposable income is reasonably high for someone her age, and …

Want great digital content? Join our mailing list today!

* indicates required
Google-Analytics-Guide-Scenicus

Marketing tools: our ABC guide to Google Analytics

In Google Analytics by Olivia

You might have thought you were too old to be relearning your ABCs, but when those letters stand for Acquisition, Behaviour and Conversion, a little extra schooling is required. So today, class, we’re discussing Google …

Want great digital content? Join our mailing list today!

* indicates required
Local-SEO-Blog-Scenicus-Digital-Marketing

Why Is My Business Not Showing Up on Google?

In SEO by Olivia

It’s enough to give you nightmares. You’ve nailed the logo, fine-tuned the branding and perfected the photography … all that remains is to flick the switch on your new website and watch the customers and …

Want great digital content? Join our mailing list today!

* indicates required
Facebook-Login-Page-Scenicus

Facebook Ads are a cost-effective way to connect with people and grow your business

In Facebook Advertising, Pay Per Click by Olivia

Winning new clients is easy … but you need to make sure you’re utilising every traffic channel that’s available to your business. Remember: more people visiting your website = more people visiting your practice. On …

Want great digital content? Join our mailing list today!

* indicates required
Optimising-Content-For-Search-Engines

Why Your Content Needs To Be Optimised For Search Engines

In Blogging, Content Marketing, SEO, Uncategorized by Olivia

The inner workings of the internet are incredibly complicated, a series of nodes communicating with each other using billions of dense and ever-changing algorithms. Comprehending its immensity would be a bit like trying to imagine …

Want great digital content? Join our mailing list today!

* indicates required

Google Display Network Explained

In Display Advertising, Google AdWords, Pay Per Click, Services by Olivia

Everything you need to know about the Google Display Network (but were too afraid to ask) If you’re anything like the rest of us, you spend faaaaaar too much time online. Whether you’re obsessed with …

Want great digital content? Join our mailing list today!

* indicates required
Business-Owner-Creating-A-Blog

How Blogging Benefits Your Business

In Blogging, Content Marketing by Olivia

If you’ve heard it once, you’ve heard it a million times: “Your practice should have a blog.” “Why aren’t you on the blogging bandwagon?” “Blogging helps your SEO.” But you’re not a writer. You don’t …

Want great digital content? Join our mailing list today!

* indicates required
Picture of Amer Latif

The Power of Google Reviews and How They Can Help You Win New Clients

In Services by Olivia

Making the most of Google is vital for any business keen to succeed. Traditional offline marketing techniques like parish magazines, local newspapers and even that big yellow book are no longer enough – to win …

Want great digital content? Join our mailing list today!

* indicates required